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U.S. Organic Packaged Food Market Benefits From Increasing Purchases Of Health Foods

on announces the addition of a new report, titled “Organic Packaged Food Market in the US 2016-2020,” to its expanding database. The report provides answers to several questions that are important to understand how the organic packaged food industry in the U.S. will exhibit growth in the future. This includes market drivers, challenges, trends, and opportunities that the industry will witness until the end of 2020. The report presents a detailed overview of market size estimates and procedural developments that will impact the growth of the organic packaged food industry in the U.S. in the coming years. A look into the economic and social factors that are encouraging the purchase of organic foods in the U.S., predominantly among the younger consumers, is also included herein.

Worldwide, the purchase of organic foods both packaged and non-packaged is on the rise due to health reasons. This is because in an organic value chain the entire process right from the sourcing of raw materials to retailing is tightly controlled, which adds value to the final product.

The top vendors that will benefit from developments in the U.S. organic packaged food market are Amy’s Kitchen, Newman’s Own, The Hain Celestial Group, Nature’s Path Foods, Organic Valley of Farmers, and WhiteWave Foods. Some other prominent vendors that operate in the U.S. organic packaged food market are Bgreen Food, Castle Rock Organic Farms, Flowers Foods, Kroger, Safeway, Whole Foods, Campbell, Con Agra Foods, General Mills, Manna Organics, and Stonyfield.

According to the report, the increasing health-conscious population is the major factor driving the U.S. organic packaged food industry. Consumers have recognized the long-term ill-effects of consuming foods that are produced using chemicals or artificial processes. In particular, dairy and meats that are produced conventionally have high chances of growth hormones passing on to consumers through the food chain. To address this, consumers is adopting organic foods, both packaged and non-packaged, that are free of pesticides and growth hormones.

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However, the shortage of raw materials for the production of organic packaged food is detrimental to the market’s growth. This is because the price factor of organic food as compared to conventionally produced food limits its production and affordability for a select population. Nevertheless, the increasing interest of large retailers to stock organic packaged food will benefit the growth of the U.S. organic packaged food industry in the coming years.

The report on the U.S. organic packaged food industry is important for several reasons. It looks into the current state of the said industry based on which a forecast analysis is presented until the end of 2020. The market size estimates are calculated as an aggregate of sales of organic dairy products, organic ready meals, organic baby food, organic soup, organic bakery products, organic sweet and savory snacks, organic sauces, and others.

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