The Tiffin Just Became Bigger: FoodAbhi raises Seed Funding
FoodAbhi, an online tiffin delivery service has recently raised a seed round of funding from investors who are based in US, UK, Netherlands and India.
Mumbaikers, you can now order a meal for your daily needs or on-demand starting from Rs. 70 from a variety of cuisines. In the next two months, it is looking to expand its reach to Pune & Bangalore and later Delhi.
Started by 31 year-old Amit Dube – a hotel management graduate, and his 28 year-old wife, Shraddha it is an online tiffin marketplace that serves over 15,000 tiffins in Mumbai. They had the idea to start a healthy and hygienic service after not being able to find an economic option for the same.
The name FoodAbhi stems from the fact that they are willing to cater to a single meal without a month-long subscription. They deliver lunch, dinner and last-minute orders too! The company, launched in end-2013 on a startup capital of Rs 10 lakhs, is in its second year of operations.
The company gets around 100 customers in a day and approximately 2000 tiffins on a monthly basis. Of this 10 percent comprise of students. FoodAbhi.com offers four meal options including mini meals and a diet meal.
“We have approximately 30 food vendors listed on our website to cater to a variety of tastes and cuisines. Food vendors are listed free of charge on our website. We organize scheduled and surprise audits to check on hygiene, ingredients used, etc on a regular basis. Our aim is to make FoodAbhi the go-to choice for any individual. We have introduced some innovations for our vendors and customers such as the ability to order tiffins for dinner, pause a meal or change a food vendor etc,” said Dube.
“Our aim as if now is not profitability as much as economies of scale,” added Dube.
Well, we will welcome FoodAbhi anytime, won’t you?