fmcg

ITC launches Bingo! Starters, a New Range of Chips Made From Dal

Bingo!, the popular snack brand from ITC Ltd brings a tasty and healthy snacking experience for the millennials with its…

3 years ago

ITC Ltd. launches Sunfeast Veda Marie Light biscuits, with the Goodness of Five Natural Ingredients

Sunfeast, one of India’s most popular biscuit brands from the house of ITC Foods is set to delight biscuit consumers…

3 years ago

Bingo! Ropes In Ranveer Singh as its Brand Ambassador

Bingo!, the market leader in the bridges segment of salty snacks, announced the flamboyant youth icon and Bollywood superstar, Ranveer…

3 years ago

Market Share For Wai Wai In India Increases To 28%

Lets's be honest, we're all big fans of instant noodles. Whether it's because we're too broke to order in, or…

4 years ago

Bengaluru-Based MTR To Expand Their Ready To Eat Range

Everything moves at such a fast pace these days, it can definitely become difficult to say, cook an entire meal…

4 years ago

Britannia Industries Reports A 19.41% Rise In Net Profits For Q1

The first financial quarter ending June seems to have been a good one for Britannia Industries as they've reported a…

4 years ago

New Ketchup Packaging Is Coming Our Way

According to ScienceDaily, new research is being conducted to cut down on waste and consumer frustration with respect to the…

4 years ago

How Many Of These Logos Can You Identify? (Part 3) #QUIZ

Are you a logo junkie? Do you never forget pictures, signs, or symbols once you see them? Do you pride…

4 years ago

Appy Fizz Launches First Campaign With New Brand Ambassador, Salman Khan

Earlier this year, Parle Agro Pvt. Ltd. signed on Bollywood actor Salman Khan as the new brand endorser for its…

4 years ago

The Delhi Daredevils Hail All Homemakers In NatureFresh’s Latest Campaign

NatureFresh, the homegrown brand of Cargill’s food business in India, launched its new digital campaign ‘#AsliKhiladi’ with Delhi Daredevils, highlighting the importance…

4 years ago

RoohAfza’s ‘Ghulke Jiyo’ Campaign Celebrates India’s Diverse Cultural Palette

RoohAfza - the quintessential “soul-refresher” for over 100 years has been India‘s favorite drink for generations. Today, the brand launched…

4 years ago

Color Coding To Help Buyers Differentiate Between Healthy & Unhealthy Foods

Health conscious eaters or people who are looking for foods that are devoid of harmful chemicals and GMO often have…

4 years ago

Parle Agro Signs Salman Khan As The New Brand Ambassador For Appy Fizz

Almost two years after signing Priyanka Chopra as its celebrity ambassador, Parle Agro has now gotten on board Bollywood actor…

4 years ago

Nestle Planning To Further Reduce 10% Salt Content In Maggi Noodles

Staying in line with the mounting consumer awareness regarding health and fitness, Swiss FMCG giant Nestle is planning to cut…

4 years ago

Parle Targets Double Turnover of Rs. 20,000 Crore In Next 5 Years

Parle G is one of the most recognised biscuits in India. However, Parle isn't satisfied with just that. According to…

5 years ago

Your Packet Of Sunfeast YiPPee! Noodle Now Comes With This Amazing Gift

Sunfeast YiPPee! noodles has made its ways into consumers hearts through its long and non sticky noodles in interesting flavours.…

5 years ago

Saurav Beverages Bags International Icon Award For Best Marketing

Saurav Beverages Pvt. Ltd., a leader in India’s FMCG sector was recently conferred with International Icon Award for best marketing…

5 years ago

Dabur Will Soon Debut Packaged Fruit-Based Mocktails

Dabur India Ltd. is probably one of India’s oldest and most trusted names in the FMCG space. Whether it’s personal…

5 years ago

Virat Kohli Signed On As The Face Of ‘Too Yumm!’

Virat Kohli is easily one of India’s most revered youth icons. And we say this not just because he just…

5 years ago

What’s Your Preferred Sugar Substitute Brand? #POLL

Just in case the dozens of campaigns and health ambassadors haven’t made it clear enough, processed sugar isn’t exactly a…

5 years ago