Pernod Ricard Records A 14% Increase In Sales In The Last Financial Year


If you enjoy having a tipple every now and again, then you’ll definitely have had a dram of Pernod Ricard or two in your day. The Indian unit of the distillers has now recorded a 14% increase in sales in the financial year ending June 2018, even outpacing Diageo’s numbers for that year which grew at 9%.

Last year, thanks to demonetisation and the liquor ban, the company had stagnated with only a 1% growth in the year ending 2017. However, it looks as though things are taking a turn for the better in this year, helped on by a favorable base.

Related Post

“India saw a strong performance across portfolio, enhanced by favourable basis of comparison, in improving environment. We maintained market leadership, with over 45% value market share (bottled in India premium and western style spirits whiskies,” Alexandre Ricard, chairman of Pernod Ricard said in an investors call.

Pernod Ricard is expecting to carry on with the favorable growth in the first quarter of this year, and are hoping to cash in on a low comparison base. “There was a significant improvement of Seagram’s Indian whiskies with 13% compared to.3% in FY17,” added Ricard.

India is Pernod Ricard’s second largest market globally, which is even larger than the distiller’s home country of France. With premium brands gaining popularity in the subcontinent, the French distillers only have room to grow.

Christina George

Compulsive junk food eater, football watcher, and book reader. Hate the unicorn trend, love laughing at my own jokes; also, sometimes I write about food.

Share Now
Published by

Recent Posts

SMOOR EID special products

EID Hamper by SMOOR This Ramadan, gift delights thoughtfully handpicked by SMOOR. Bring home hampers…

4 weeks ago

This Independence Day, National Geographic to premiere ‘Buried Seeds’; the inspiring journey of world-renowned Indian Chef Vikas Khanna

“Buried Seeds uncovers many memories and emotions that were hidden inside me for so long”…

10 months ago

What’s cooking between National Geographic and Chef Vikas Khanna ahead of Independence Day

  National Geographic, a brand known for its rich legacy of authentic and impactful storytelling…

10 months ago

7 Appliances That Will Make Your Time In The Kitchen A Little Easier

  The world today has no time to stop and no time to waste. Everything…

10 months ago

Coverture Chocolates : SMOOR

  A brand that crafts the ultimate indulgence experiences with couverture chocolates brings a set…

10 months ago

Hilton Honors Unveils Exclusive Offer for Dining ‘Like a Member’

Members to receive exclusive access to attractive perks and privileges at Hilton dining establishments in…

11 months ago