Looks Like 2017 Is Going To Be The Year Of Pancakes As IHOP Finally Arrives in India
DineEquity Inc., the global multi-brand restaurant company, has signed a franchisee partnership deal with Kwal’s Group to bring international breakfast chain IHOP to India. IHOP is the International House of Pancakes which is spread out all over America serving breakfast platters and of course pancakes to customers.
India is the19th country DineEquity is setting up presence in, with the objective of expanding its footprint across different markets.
The first IHOP restaurant is expected to open in in Cyber Hub, Gurgaon in early 2017, Beatrice Carvalho, DineEquity director of international marketing said. An additional 19 locations are planned in multiple states of Northern and Southern India over the next decade.
Daniel del Olmo, president, international, DineEquity, Inc. said, “We are excited to bring our IHOP brand to India with its vibrant, growing economy. Together with our new franchisee, Kwal’s Catering Private Ltd., we have a terrific opportunity to introduce a brand that for 58 years has been spreading happiness. We’re confident that IHOP’s unparalleled breakfast experience any time of day, including our world famous pancakes, as well as our great American lunch and dinner entrees and warm hospitality will be embraced by our Indian guests as enthusiastically as it has been in our more than 1,700 locations in 11 countries.”
The Indian menu will feature dishes that have been customized for the dietary and religious preferences of the country, including egg-free pancakes, as well as locally inspired vegetarian dishes that will use regional produce, spices and other local ingredients.
“From the first time I experienced the delicious food and atmosphere at IHOP, I felt that this was a concept that belonged in India. That belief was only strengthened with each visit to an IHOP, where the quality and friendliness met the same high standard, wherever it was located. I am committed to bringing that same consistent, great IHOP experience to guests in many locations in India, and I am honored and grateful that IHOP has selected my company to do so,” said Sameer Lamba, managing director of Kwal’s Group.
Looks like 2017 is going to be a great year for food in India!