What seemed like a just another new ad for fried chicken which was initially meant to be funny has caused a huge uproar among KFC fans.
The ad in question:
The ad released by the fast food chain in Australia, shows a man smiling down at his crotch as a woman reached towards the censored area just below his waist.
The reactions on twitter were almost instantaneous. Let’s take a look at some of then below.
Misogyny manifested by sexual discrimination,belittling of women, violence against women, and sexual objectification of women. @KFCAustralia
— Casey Phoenix (@caseyphoenix) April 15, 2016
Within hours of releasing the ad, KFC Australia deleted the ad and issued an apology.
We are very sorry for our earlier tweet on H&S – we didn’t mean to offend and removed it when we realised we’d made an error in judgment.
— KFC Australia (@KFCAustralia) April 15, 2016
“We are very sorry for our earlier tweet on H&S – we didn’t mean to offend and removed it when we realised we’d made an error in judgment,” the company tweeted.
In a statement to News.com.au, the company further explained, “this was a genuine tweet to launch KFC’s new Hot & Spicy chicken products next week. It was not intended to offend and we’ve removed the image.”