Tessa Cook, a former corporate executive in the UK tied up with Saasha Celestial-One, a former investment banker from America and launched OLIO, an app that lets people manage their leftovers by sharing it with someone who needs them. A report by the Independent says that Cook had grown up on a farm in Yorkshire and is against wasting food since she’s seen how much effort foes into producing it.
How Does The App Work
A person wanting to avoid food wastage by sharing it with someone else simply needs to download the OLIO app, create an account and upload a picture of the food they want to give away. They can give anything from bananas to fresh herbs to even lactose-free baby powder says the report. Then once the users connect, they can chat and arrange for the food to be picked up amongst each other.
The idea struck Cook when a few removal workers told her to throw away leftovers in her fridge while she was moving from Geneva to London. “I thought, this is perfectly delicious food. I know there is someone within 100 metres who would love it. The problem is they don’t know about it,” she recalled while talking to the Independent. Tying up with Saasha Celestial-One led her idea to raise £1.65m in two rounds of funding.
The app OLIO had launched last year and currently has 322,000 registered users in the UK and more than 400,000 food items have been given away and shared using it says the report.