Tasty Treat, a brand from Future Group’s Future Consumer Enterprise Limited (FCEL) has launched a range of aloo bhujia. This adds to Tasty Treat’s range of namkeen including chatpata, nimbu chatka, ketchup and sauces.
Aloo Bhujia Gets An International Touch
Now, Tasty Treats adds four aloo bhujia variants to its portfolio. These are in four flavours; peri peri, wasabi, barbeque and schezwan.
Rahul Kansal, chief marketing officer, Future Consumer Limited, said, “As a brand, we believe in constant innovation and creating unique experiences for our customer’s palate. This latest launch helps us to bring in innovation in a product as simple and basic as aloo bhujia.”
This is one of the first times that aloo bhujia’s flavour has been innovated on.