EazyDiner Pvt Ltd, a restaurant reservation platform launched in 2014 by journalist and food writer Vir Sanghvi, along with a group of hoteliers and restaurateurs, has raised its first round of funding from consumer focused fund DSG Consumer Partners, Gulpreet Kohli, former managing director with ChrysCapital, and other investors.
EazyDiner is a dining platform that offers reviews, recommendations, insiders’ tips, dining concierge services and deals with every reservation. The service is both over phone and online. “EazyDiner is a way of helping diners make the right choices and putting restaurants in touch with the modern Indian diner,” Sanghvi said. Besides services on the phone, its Android app is already live and the firm expects to launch its iOS app next month.
EazyDiner is currently operational in Delhi NCR region with over 8,000 restaurant listings with menus and has close to 300 restaurants for online reservations. It plans to launch its services in Mumbai by July with listing of over 7,500 restaurants in addition to 500 partner restaurants where it will offer online reservations and exclusive deals. EazyDiner will roll out operations in Bangalore, Hyderabad, Pune and Chennai within this year.
“The Food & Beverage sector in India has been relatively slow to adopt new technologies, in tandem with the change in eating habits, lifestyle trends and consumer behaviour. EazyDiner is a platform that serves the needs of both the restaurants and diners,” Deepak Shahdadpuri, managing director at DSG Consumer Partners, said.
Along with Vir Sanghvi, other team members include Sue Reitz, Rohit Dasgupta, Sachin Pabreja, Shruti Kaul, Ruchika Dhamija, and Manish Kutula. The startup earns revenue by charging a reservation fee to the restaurant where the diner goes, and from the restaurant advertisements which are on the website. The company expects to be profitable by the end of this year itself.