With health experts giving mammoth consumption of coffee a green signal, the production and demand of the plant was bound to break records. India being the third-largest producer and exporter of coffee in Asia, and the sixth-largest producer and fifth-largest exporter of coffee in the world, has also felt the need to speed up production as market reports project an increase in coffee production.
The production of coffee is likely to escalate by 25,000 tons during this financial year to reach a whopping 3,80,600 tons, of which 1 lakh tons (LT) will be the Robusta variety and the rest will be Arabica, stated the Coffee Board of India Chairman Leena Nair.
A Cuppa Growth
Of the total coffee produced in India, 70 percent is exported and 30% is consumed domestically. The latter too is projected to grow by 5-6% annually over the last decade. The drink owes this growth to the large numbers of coffee shops and cafes.
About 35% of Indian Coffee Exports in the year 2014-15 is due to value-added products.
The board is also working towards consolidating high-value export markets like the European Union, the US, Canada, Japan, Australia, New Zealand, South Korea and Scandinavian countries.