Carlsberg India has added a new variant of Tuborg – Tuborg Classic – to its portfolio. The beer has been launched in Maharashtra and will be rolled out in other markets in India in the coming months.
Beer For The Indian Palate
Tuborg Classic is a stronger, smoother beer which has been designed with the Indian palate in mind. It is brewed using imported scotch malts.
“Today, consumers appreciate the distinctive quality and taste of premium beers. With this launch, we aim to make Tuborg Classic one of the biggest innovations to have hit the Indian beer industry in the last few years,” said Michael N. Jensen, managing director of Carlsberg India
“With Tuborg Classic, we aim to further strengthen our commitment to the Indian market and expand our portfolio,” said Mahesh Kanchan, marketing director at Carlsberg.
The beer will be available in 650 ml bottles and 500 ml cans.
What Kind Of Apricots Are The Best?
Fresh apricots make an awesome sweet fibre filled snack that are relatively low in carbohydrate. Dried apricots like fresh apricots...
Craftsvilla Acquires PlaceofOrigin, Ethnic Foods E-tailer
Craftsvilla is entering the online gourmet food marketplace with the acquisition of PlaceofOrigin, a Bengaluru based ethnic food e-tailer. Craftsvilla...
Simba’s Authentic Craft Beer Roars Its Way Into Bengaluru!
After a roaring response in Goa and Delhi, Simba Craft Beers has finally launched their Simba Wit and Simba Stout...
The Resto-Boutiques That Are Giving Chennaites The Perfect Escape
Over the past few years, resto-boutiques have been picking up steam and more and more have been popping up all...
Get Away From The Internet World With KFC’s New Escape Pod
After gifting a fan a Colonel Sander’s portrait, KFC is in news again for its latest venture. They’re trying to...