Cadbury Dairy Milk India is growing a tiny bit bigger with the launch of the new Maha Pack.
All About Dairy Milk
Most Indians have fond memories of running over to their neighbourhood kiranas to buy a Rs.5 mini bar of Dairy Milk. Perhaps as they grew older and got more pocket money they bought themselves a bar for Rs.10 or perhaps – if they were feeling indulgent – Rs.25.
As well as plain Cadbury Dairy Milk, Cadbury produces Dairy Milk in a variety of flavours, like Roast Almond, Caramello and Dairy Milk Silk in Roast Almond and Fruit and Nut.
The Maha Pack
With the new Maha Pack, consumers can now buy Dairy Milk for Rs.40 for 54 grams. To announce the launch of the Maha Pack, Cadbury has rolled out a range of advertisements on billboards and social media:
Does it look tempting? The Maha Pack is available at leading grocery stores and online.